benvenuti a casa Missoni

Angela as a girl, with her mother Rosita in 1968

Rosita with her children in Dalmatia, 1966

SS11 Campaign

Tribal stripes in SS11 Campaign

Last year's Missoni campaign depicted several generations of the Missoni dynasty in a suitably stripey home. It was shot by Juergen Teller in his typical washed out style and struck a real chord with me! I suppose my extended family on my father's Italian side is not vastly disimilar... Mediterranean roots, long dark hair for the youngsters and sparse white hair for the elders and pretty good style. But these Missonis in their space dye and glorious knitwear, and homeware to die for, they are something elese. The whole family-ness behind the distinctive brand really sells it for me. I love how un model-esque they are, the chubby fingers and the wrinkles and the gangly boys. I am a sucker for nostalgia and anything that unites the generations. See here why:

SS10 campaign shot by Juergen Teller

SS10 campaign shot by Juergen Teller

SS10 campaign shot by Juergen Teller

Angela Missoni in the 80s